ONErpm Launches Facebook App to Help Musicians Connect with and Sell Music to their Fans
ONErpm.com announces the debut of its Facebook App, ONErpm, a robust social commerce application enabling musicians and labels to market and sell their music globally to fans right from their Facebook page. Artists can sell by territory, set pricing tiers, and offer free downloads in exchange for an email address. Emphasizing globality, ONErpm also supports multiple currencies and languages including English, Portuguese, and Spanish.
The ONErpm application features a one-click install with no restriction on the number of albums, making it an ideal solution for artists or labels with large catalogs. Payment processing also occurs within Facebook (unless the user opts for PayPal) to make the experience seamless for the fan. ONErpm also boasts some impressive promotional features for the artist, including “fan-gating” whereby a listener is encouraged to “Like” an artist’s page before listening to the music; numerous sharing options; email list sign up; and listener comments.
One of ONErpm's most unique features is that a consumer can jump between various ONErpm artist pages on Facebook while keeping shopping cart information persistent. “Our focus is to help artists promote their brands and sell their music by harnessing the social media power of their fans,” says Matt Olim, CTO and Co-Founder of ONErpm (formerly, CTO and Co-Founder of CDNow). “We've built the ONErpm service so that it can become a fully integrated music store with a recommendation engine – all residing within Facebook.”
ONErpm is already working on the next release which will include even more social commerce features and customization options. “We’re constantly listening to our artists and labels and building that feedback into our product as fast as we can,” states Emmanuel Zunz, Company CEO and Co-Founder.
From Brazil to Brooklyn, prominent indie artists and record labels have selected ONErpm to power their Facebook pages with social commerce, including Hip Hop sensation Blitz the Ambassador (Brooklyn, NY), electro-cumbia pioneers Systema Solar (Colombia), and Brazilian Country music superstars Chitaozinho & Xororo. According to Blitz the Ambassador, “We’ve looked at many options for social commerce storefronts and we decided to work with ONErpm in the end because it provides a comprehensive way to manage our digital distribution across multiple platforms, and we’re truly excited about the options that will be available to us in the future – we’ve had a sneak peek.”